Top 10 Promotional Office Products

Every year, people spend thousands of hours sitting at their desks. In the past twenty years, working time has increased by 15% while leisure time has decreased by 33%.

With the troubled economy, it's not surprising that more and more workers are spending time at their jobs. Why not help your own business by providing these busy workers with promotional desktop items?.

Promotional desktop items are an excellent way to brand your business with clients. They'll be receiving items that they can use on a daily basis and you will be receiving the piece of mind that every time they use them, they will see your logo. Need help getting started? Here are the top ten most useful desktop promotional items for the common cubicle dwellers.

1. Promotional Calendars - http://goo.gl/CMykL
Calendars are perhaps the most essential accessory to any cubicle. Everyone needs one in their direct line of vision. Giving clients a branded promotional calendar will keep your logo in front of their faces 365 days a year.

2. Promotional Pens - http://goo.gl/jLgzw
As technologically advanced as the world is, pens are still a necessity. Giving clients and customers promotional pens will ensure that your logo is exposed eight-fold, since studies have proven that during its lifespan, a promotional pen will have approximately 8 owners.

3. Promotional Mugs - http://goo.gl/JeulR and Drinkware - http://goo.gl/e8VOA

According to the National Coffee Association, fifty-seven percent of Americans drink coffee everyday. For those Americans that drink it at work, there's nothing more useful than a promotional mug. A promotional coffee mug will sit on their desk, displaying the logo all day long. Similarly, promotional travel mugs will ensure that your logo is seen as users tote the mugs along on their commutes.

4. Promotional Notebooks - http://goo.gl/NzKxs
Keeping a notebook handy is always useful, even for the most tech savvy individuals. Promotional notebooks can be taken into meetings, or can be used to jot down things like to-do lists. Custom imprinted notebooks will be kept on the desk of the users and logos will be seen.

5. Promotional Memo Clips - http://goo.gl/HGhaF
They say that a messy desk is the sign of an organized mind. Regardless of whether or not this is true, the one thing that everyone needs is more organization options. Promotional memo clips will showcase your logo and give users easy ways to organize important documents.

6. Promotional Post-It Notes - http://goo.gl/9qsCj                                                                                                                                                              Every cubicle dweller needs Post-Its. Promotional adhesive pads are extremely useful for jotting down notes while on the phone or writing down a quick reminder. Your company will receive the added bonus of logo exposure since your branding will be seen every time they need to look at the note. 

7. Promotional Stress Balls -  http://goo.gl/a8gVP
Squeezing a stress ball is an effective form of tension release, something that everyone can benefit from now and again. In addition to being beneficial, promotional stress balls are available in a variety of shapes and sizes. Some people enjoy collecting these fun items and displaying them on their desks, which means that your logo will be exposed as well. 

8. Promotional Candy Jars - http://goo.gl/YC9a1
The quickest way to people's hearts is through their stomachs. Everyone knows that the most popular desk in the office is the one with the free candy. Promotional candy jars are easy affordable way of branding your logo. When workers and visitors stop by for a quick treat, they will see your message.

9. Promotional Mouse Pads - http://goo.gl/NWsjK
While there are some companies that provide laptops to their employees, most offices today are equipped with desktop computers. Promotional mouse pads make excellent trade show giveaways because they are items that people need. Recently, ergonomic mouse pads that feature wrist rests have become highly popular with users who spend hours at their desks.

10. Custom USB Flash Drives - http://goo.gl/Kmdkk
USB flash drives have become a staple in the business world because of their usability. These handy items allow information to be easily transferred from one work station to another. Flash drives, sometimes called memory sticks, are perfect for traveling executives who need to tote along power point presentations to meetings. They also work well for employees who want to take work home with them.

Article by Sarah Shepherd 4/21/09

The Top 5 Best Selling Promotional Items on the Market

There is a reason why some promotional products sell better than others - it is because they work. The items that are ordered most by companies looking to promote their brand have been tested time and again, and positive results have been seen. Customers respond well to certain items better than others; they are therefore are more likely to remember your brand name, and ultimately do business with your company.

When you are ready to pick out the promotional items that will carry your company to the next level, there are plenty of things to consider. If you are feeling overwhelmed, you might want to fall back on some of these best selling promotional items. This will ensure that you are not getting too experimental with your products, and there is a very high probability that you will see some good results. Let's take a look at the top 5 best selling promotional items on the market now.

1. Custom Water Bottle -  http://goo.gl/qYIEe
The custom water bottles are by far the best selling promotional item on the market today. There are several reasons why, but we can start by saying that the water bottle is so successful because it has a basic functional value. Humans need to drink water, and water bottles hold water. This simple equation equals the fact that people are definitely going to have some use for a custom water container. 

Another great quality about the water bottle is its versatility. While some promotional products can only be used for certain occasions and in specific industries, this item is perfect for promoting any company, political cause, or awareness event. Not to mention, the custom water bottles have an excellent area for an imprinted logo to appear.

2. Nylon Sports Pack - http://goo.gl/hFuxQ
This simple drawstring backpack can go a long way towards getting the word out about your brand. Once again this promotional item serves a basic function for the recipient: to carry their personal belongings. The promotional drawstring backpacks are lightweight, yet they will hold a heavy load. The shoulder straps of the bag also act as the open/close mechanism, a good example of why simple is better. The nylon sports pack also comes in a variety of colors which will make it more enjoyable for the owner, as well as more likely to attract attention towards your company logo in the center.

3. Seattle B Ballpoint Pen - http://goo.gl/ptnux
Moving on to one of the most popular writing utensils being used today, the Seattle B ballpoint pen has plenty to offer. There are literally hundreds of promotional pens on the market, so it all depends on what you are willing to spend. The great thing about this pen is that you get a great value for an affordable price.

Simple yet effective, the barrel of the pen is vibrant and solid-colored and the clip and plunger are white. This seems to be a good contrasting color combination that people respond well to. A solid color won't divert any attention from your logo across the barrel, and there are plenty of colors to choose from. People also like a pen with no cap, and the click action here takes care of that request. The great thing about pens is that they are used everywhere, and sometimes traded around. So one of your potential clients may end up with this pen in their hand and you never even expected it.

4. Custom Awareness Bracelets - http://goo.gl/CBQfL
At this point, everyone is familiar with custom awareness bracelets. Made famous by Lance Armstrong to promote the fight against cancer, these bracelets are now commonly seen on wrists around the country to represent literally any cause that you desire. The silicone bracelets are obviously very effective for promoting an awareness event, but you can use them for the advertising campaign of your business as well.

The cool thing about these custom awareness bracelets is that the public has already warmed up to the idea of them, so you aren't introducing anything new here. All you have to do is have the message that you want debossed into the body of the bracelet and then distribute them wherever you wish. They come in any color that you can think of, which can either be used to represent the official ribbon color of your awareness event or simply to generate visual appeal.

5. Plastic Sunglasses - http://goo.gl/PwByK
For the last of our top five promotional products, consider these plastic sunglasses. This is an item that perfectly blends the concepts of function and style - recipients can protect their eyes from the sun and look good doing it. The sunglasses have tinted lenses so that they will be really effective when the sun is super strong. You will find that the best places to distribute these sunglasses are at outdoor venues like concerts, picnics, or the beach. Anywhere that the recipient will be able to wear them right away is perfectly acceptable.

While people may continue to wear these sunglasses after the event, this is the type of product that you want to generate attention with instantly. So, areas where large crowds are present are the best. This way, people can come up to the recipient and say, "Hey, cool sunglasses" and then check out your imprinted logo on the stick.

By incorporating these top five promotional items into your next marketing operation, you can feel confident that people will focus on your company in a positive way. Once you get this down, you can begin to test out some other promotional products that are more specific to the type of industry that you are in.

Article written by Daniel Namm, 10/21/10